SCARE Collateral

New SCARE Collateral
Product Code: SCR_CO_01
Qty: Add to Order

It is easy to get started. Add this service to your shopping cart and the upload form will appear.

There are basic deliverables that are always present in the output from this service. This foundation can be seen below:

  • General information
  • Writing
    • Overall commentary
    • SCARE matrix
    • Characteristics matrix
  • Market targeting
    • ​Market profile
    • Cultural and language motility
    • Audience affiliation
  • Summary and commentary
  • Additional deliverables may be added to the output, based on the findings of the specific analysis.

    SIL's SCARE Collateral service is designed to examine the words used by an organization to promote its sales. The report provides feedback on the understandability and translatability of the prose within a document with a maximum of 8,000 wordsItems such as pamphlets, brochures, etc. are reviewed by this service.

    SIL's reports include SCARE and characterization matrices which evaluate the verbiage against the viewer focus and buying habits data. The resulting analysis helps to tune the sales material effectively to the desired audience.

    Engagement Model
    Data CollectionUpload
    Update FrequencySingle
    Project Form
    ExecutionSingle execution
    Output Form
    Size Range2-10 pages
    Level of DetailSubmission specific
    Timing and Schedule
    Client Time ContributionMinimum
    Project Length1 week
    Delivery MechanismEmail
    Contract FormFixed bid
    Payment ScheduleUpon submission

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